Hi, I’m Francisco.

I love figuring out how complex systems work. Whether I am building for on-chain protocols, TradFi dashboards, or traditional consumer platforms, or working on my land to keep the ecosystem balanced and flourishing.

Building for the Web, Grounded in Real Life.

I work remotely from my farm in Pinhal Novo— where I live with my wife, our two daughters, and a lively crew of three dogs, two ponies, and two guinea pigs —or out of Web3 hubs in Lisbon. Being perfectly aligned with European timezones makes collaborating with remote teams a breeze.

For me, “architecture” goes beyond digital interfaces. My long-term vision is building a conscious, community-driven project on our land—a space where professionals can work remotely while their kids are actively engaged and cared for in the nature, complete with dedicated areas for workshops and events.

Whether I am designing an on-chain trading terminal or planning a physical community space, my philosophy is exactly the same: I build environments that empower people to thrive.

DeFi & TradFi

I design high-trust, user-centric interfaces for trading terminals and Web3 protocols, turning dense financial data into light, intuitive experiences.

Scalable Design Systems

I build AI-leveraged, atomic design systems that empower engineering teams to ship faster, maintain absolute consistency, and eliminate technical debt.

Brand Identity & Social

I translate deep technical concepts into clean, consumer-grade visual identities that drive retail adoption and elevate your project market presence.

Have a project in mind?

Write me an e-mail via the form, or contact me directly
hello@franciscomelo.net

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